Illustrated 500 and 1000-piece jigsaw puzzles, with a playlist in every box. A break from screens, sold online worldwide.
It is our own shop. Illustrators, boxes, shipping, campaigns and reviews are all run by us. Vanity Fair, ANSA and NSS Magazine have written about it.
- 4,170
- orders
- 4.8
- out of 5, from 711 reviews
- 11.5%
- of buyers come back to buy again
What it taught us
You finish a puzzle once, not an app. That is how we built the app that turns a brand’s catalogue into puzzles on the phone.
The story
Sto Puzzle sells illustrated puzzles as an evening break from screens. Collections like World Tour and Japan Tour, limited runs, recycled materials. And a playlist to scan in every box.
But you finish a puzzle once. To keep the relationship going after delivery, we built an app. A brand’s catalogue becomes a set of puzzles to play on the phone: real pieces, twenty-one levels.
The app is live and we also offer it to other brands, museums and publishers. Same app, different catalogue. Sponsored videos only play once a puzzle is finished, the one moment they do not get in the way.
Done in-house
- Online shop, catalogue and shipping
- Campaigns, email and reviews
- App with a panel for catalogue and video
- White-label version for other brands
What it means for your project
If you sell a physical product, we know what brings buyers back. And we can build the digital part that keeps them close.
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